About us

Help us address a big issue we are currently facing, single use plastic and our addiction to it.

How does the HELPFUL APP WORK?

Take a photo of your plastic, we identify it and guide you on how to recycle it responsibly.

For every piece of plastic you recycle, you earn HELPFUL Coins (our digital currency).

You can use them to get eco-friendly products, such as re-usable water bottles to help you refuse single use plastic.

Download the app

HELPFUL is a London based ‘technology for good’ company.

We are developing an Artificial Intelligent powered solution and new a digital currency to deliver global social impact.

Get in touch

If you’d like to talk to us about the project, or about becoming either an abassador or brand partner then you can either